City Report · CA

Santa Rosa

Pop. 177,090·250th most expensive in California·One of the pricier rental markets in the US
Median rent (all units)
$2,574/mo
Year-over-Year
+1.8%
Month-over-Month
+1.6%
vs US Median
+$612
Rising (Monthly)
Be the first to discuss Santa Rosa rents
Most AffordableMost Expensive
Santa Rosa · $2,574
More expensive than 81% of US cities · National median $1,962/mo
Rent Reality Score
62/100
Good value
OverheatedFairGreat value

Rents are 6% below what Santa Rosa's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$2,574/mo
Expected by trend
$2,745/mo
The Rent Reality Score compares today's median rent to where Santa Rosa's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

Studio
$1,888
1 BR
$2,098
2 BR
$2,753
3 BR
$3,762
4 BR+
$3,978
Fair Market Rent (HUD)
$2,753/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $2,574 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

Loading…

Last updated: August 17, 2026

Annual cost
$30,888/yr
At $2,574/mo median
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (1.8% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+1.8% YoY, +1.6% MoM), not inventory.
Rent check

Is your rent fair?

Compare your rent to the local median.

Demographics

Who lives here

Santa Rosa, CA is majority owner-occupied, has a median income above the national average, 35.1% of residents hold a bachelor's degree or higher.

Population
177,090
Median income
$99,060
Median age
41.2
Renters
43.3%
Age distribution
20.1%
21.4%
27.4%
12.1%
19%
Under 1820.1%
18–3421.4%
35–5427.4%
55–6412.1%
65+19%
Gender
48.8%
51.2%
Male48.8%
Female51.2%
Race & ethnicity
52.9%
37.4%
White52.9%
Black2%
Hispanic37.4%
Asian6.5%
Other1.2%
Education (25+)
14.6%
19.1%
31.1%
35.1%
No HS diploma14.6%
HS diploma19.1%
Some college31.1%
Bachelor's+35.1%
Housing tenure
56.7%
43.3%
Owner56.7%
Renter43.3%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How Santa Rosa, CA has changed in 5 years

Rent
$2,106 → $2,574
up 22.2%
Income
$84,823 → $99,060
up 16.8%
Population
179,213 → 177,090
down 1.2%
Renter share
44.7% → 43.3%
-1.4 pts
Bachelor's+
34.3% → 35.1%
+0.8 pts
Median age
40 → 41.2
+1.2 yrs

Since 2021, the typical rent in Santa Rosa, CA has climbed from $2,106 to $2,574, a 22.2% change over five years. Census figures show median household income at $99,060 today, compared with $84,823 five years earlier. That spread, with rent up faster than earnings, points to a tougher affordability environment than five years ago. The population has contracted by 1.2% since 2021, moving from about 179,213 residents to roughly 177,090. The combined trend lines point to a market that has changed measurably from where it stood in early 2021.

Community

Discussions about Santa Rosa

No discussions yet. Start the conversation.

View Santa Rosa rent history (2015–2026) →
Salary vs rent

Can you afford rent in Santa Rosa on your salary?

At $2,574/mo, how Santa Rosa rent compares to typical pay (30% rule).

By apartment size

Santa Rosa rent by bedroom count

Median rent for each apartment size in Santa Rosa. Click any size for full breakdown.

Local insights

Tips for renters in Santa Rosa

About renting in Santa Rosa, CA

Last updated: August 17, 2026

The median rent in Santa Rosa is $2,574/mo as of August 2026. A studio apartment averages $1,888/mo while a 2-bedroom runs $2,753/mo. One-bedroom apartments average $2,098/mo and 3-bedroom units go for $3,762/mo.

At 31% of local median household income ($99,060/yr), Santa Rosa ranks as moderate compared to the national benchmark of 30%. Rents have increased 1.8% over the past year.

FAQ

Frequently asked questions

Is Santa Rosa an affordable city for renters?

Santa Rosa is considered moderate for renters. At $2,574/mo, rent takes approximately 31% of the local median household income ($99,060/yr). The standard benchmark is 30%. Santa Rosa slightly exceeds that threshold, so budgeting carefully matters here.

How much income do you need to rent in Santa Rosa?

To keep rent at or below 30% of gross income, you would need to earn at least $103,000/year (~$50/hour full-time) to afford the median rent of $2,574/mo in Santa Rosa. The local median household income is $99,060/yr, meaning the typical Santa Rosa household falls short of that threshold.

Is rent going up or down in Santa Rosa?

Rent in Santa Rosa has increased 1.8% over the past year as of August 2026, putting upward pressure on renter budgets.

Which Santa Rosa neighborhoods have the lowest rent?

The most affordable ZIP codes in Santa Rosa are 95401 ($2,396/mo), 95404 ($2,456/mo), and 95405 ($2,682/mo). Citywide, the median rent in Santa Rosa is $2,574/mo.

How does Santa Rosa rent compare to other cities in California?

Santa Rosa is middle-of-the-pack for California for rent, ranking #250 out of 381 tracked cities at $2,574/mo.

What percentage of Santa Rosa residents rent vs. own?

According to Census data, approximately 43.3% of Santa Rosa households are renters, while 56.7% are owner-occupied. Santa Rosa leans toward homeownership, which can mean a smaller rental inventory.

How does Santa Rosa rent compare to the national average?

Santa Rosa's median rent of $2,574/mo is $612 (31%) above the US national median of $1,962/mo. Within California, it ranks #250 out of 381 tracked cities.
Income Affordability
31%
MODERATE

At $2,574/mo, rent takes ~31% of Santa Rosa's median household income ($99,060/yr). The standard benchmark is 30%.

Santa Rosa 31%Benchmark 30%
State income tax1–13.3%
Run the Santa Rosa affordability calculator →
Compare

How does this area stack up?

Pick another city or ZIP to compare.

Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Santa Rosa, CA

Recent submissions

Be the first to submit your rent for Santa Rosa.

Recent discussions

No discussions yet.

Add RentDataNow as a preferred source on Google