City Report · VA

Gainesville

Pop. 18,196·7th most expensive in Virginia·One of the pricier rental markets in the US
Median rent (all units)
$3,021/mo
Year-over-Year
+4.4%
Month-over-Month
+1.4%
vs US Median
+$1,089
Reported rents
Rising (Monthly)
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Most AffordableMost Expensive
Gainesville · $3,021
More expensive than 91% of US cities · National median $1,932/mo
Rent Reality Score
57/100
Fairly priced
OverheatedFairGreat value

Rents are 4% below what Gainesville's 10-year trend predicts — a better deal than its own history suggests.

Actual rent
$3,021/mo
Expected by trend
$3,134/mo
The Rent Reality Score compares today's median rent to where Gainesville's own long-run trajectory projects it should be. See the full rankings →
Medians by bedroom

Rent by unit size

Studio
$2,670
1 BR
$2,730
2 BR
$3,070
3 BR
$3,840
4 BR+
$4,530
Fair Market Rent (HUD)
$3,070/mo

These are HUD Fair Market Rents, the payment standard for a Housing Choice Voucher (Section 8). They often differ from the $3,021 market median above, and that is expected: FMR is the 40th percentile of standard-quality units and counts gross rent, so it includes essential utilities such as electricity, water, gas, sewer, and trash. The market median is asking rent, which usually excludes utilities. HUD sets FMR once a year; market rent here updates monthly.

Source: HUD Small Area Fair Market Rents. Read the methodology →

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in Gainesville is at its highest level since Zillow's records here began in March 2022.

Past year vs. the rest of Virginia

Rent in Gainesville changed +4.4% over the year to September 2026. Across the 66 Virginia cities Zillow tracks, the typical change was +2.5%.

Recent direction

Rent has risen 3 months in a row, and rose in 10 of the last 12 months.

What a typical income covers

30% of the median household income ($174,410) is $4,360 a month. That covers HUD's Fair Market Rent for up to a 3-bedroom ($3,840); a 4-bedroom is $4,530.

Cheaper nearby

Centreville, 8 miles away, rents for 21% less ($2,396/mo), about $7,500 a year in savings.

From Zillow's monthly rent index (ZORI) for Gainesville. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$36,252/yr
At $3,021/mo median
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 4.4% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+4.4% YoY, +1.4% MoM), not inventory.
Rent check

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Demographics

Who lives here

Gainesville, VA is majority owner-occupied, has a large share of families with children, has a median income above the national average, 58% of residents hold a bachelor's degree or higher.

Population
18,196
Median income
$174,410
Median age
37.2
Renters
16.5%
Age distribution
27%
19.4%
32.5%
Under 1827%
18–3419.4%
35–5432.5%
55–6411.4%
65+9.6%
Gender
49.2%
50.8%
Male49.2%
Female50.8%
Race & ethnicity
55%
14.7%
14.7%
White55%
Black14.7%
Hispanic11.6%
Asian14.7%
Other4%
Education (25+)
15.3%
22.6%
58%
No HS diploma4.1%
HS diploma15.3%
Some college22.6%
Bachelor's+58%
Housing tenure
83.5%
16.5%
Owner83.5%
Renter16.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2022 vs 2026

How Gainesville, VA has changed in 5 years

Rent
$2,450 → $3,021
up 23.3%
Income
$150,487 → $174,410
up 15.9%
Population
17,081 → 18,196
up 6.5%
Renter share
14.2% → 16.5%
+2.3 pts
Bachelor's+
54.9% → 58%
+3.1 pts
Median age
35 → 37.2
+2.2 yrs

Since 2022, the typical rent in Gainesville, VA has climbed from $2,450 to $3,021, a 23.3% change over five years. Local incomes tracked alongside that move, going from a median of $150,487 in 2021 to $174,410 more recently. That spread, with rent up faster than earnings, points to a tougher affordability environment than five years ago. The population has grown by 6.5% since 2021, moving from about 17,081 residents to roughly 18,196. Renters now make up 16.5% of households, compared with 14.2% five years ago. College-educated residents now make up 58% of adults here, versus 54.9% in 2021. These shifts give renters and would-be renters a longer baseline for sizing up today's listings against the Gainesville, VA market of 2022.

Community

Discussions about Gainesville

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View Gainesville rent history (2015–2026) →
Salary vs rent

Can you afford rent in Gainesville on your salary?

At $3,021/mo, how Gainesville rent compares to typical pay (30% rule).

By apartment size

Gainesville rent by bedroom count

Median rent for each apartment size in Gainesville. Click any size for full breakdown.

Local insights

Tips for renters in Gainesville

About renting in Gainesville, VA

Last updated: October 17, 2026

The median rent in Gainesville is $3,021/mo as of October 2026. A studio apartment averages $2,670/mo while a 2-bedroom runs $3,070/mo. One-bedroom apartments average $2,730/mo and 3-bedroom units go for $3,840/mo.

At 21% of local median household income ($174,410/yr), Gainesville ranks as affordable compared to the national benchmark of 30%. Rents have increased 4.4% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in Gainesville?

To keep rent at or below 30% of gross income, you would need to earn at least $121,000/year (about $58/hour full-time) to afford the median rent of $3,021/mo in Gainesville. The local median household income is $174,410/yr, so the typical household meets that bar.

Is rent going up or down in Gainesville?

Rent in Gainesville has risen 4.4% over the past year as of September 2026. That is the highest level since Zillow's records here began in March 2022.

How does Gainesville rent compare to other cities in Virginia?

Gainesville is one of the pricier among Virginia cities for rent, ranking #7 of 80 tracked cities at $3,021/mo. Over the year to September 2026, rent in Gainesville changed +4.4%, against a typical +2.5% across the 66 Virginia cities Zillow tracks.

Which nearby cities are cheaper to rent in than Gainesville?

Nearby cities with lower median rent than Gainesville ($3,021/mo) include Manassas ($2,135/mo), and Centreville ($2,396/mo).
Income Affordability
21%
VERY AFFORDABLE

At $3,021/mo, rent takes ~21% of Gainesville's median household income ($174,410/yr). The standard benchmark is 30%.

Gainesville 21%Benchmark 30%
State income tax2–5.75%
Run the Gainesville affordability calculator →
Lowest-rent ZIP codes in Gainesville
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Neighborhoods

Estimated from ZIP-level data

Schools nearby

Public schools near Gainesville, VA

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