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ZIP Code · NC

ZIP 28470

Pop. 11,219·Brunswick County·99th most expensive ZIP in North Carolina
Median rent (all units)
$1,704/mo
Year-over-Year
Stable
Month-over-Month
+1.5%
vs US Median
-$261
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 28470 · $1,704
More affordable than 58% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,110
1 BR
$1,160
2 BR
$1,270
3 BR
$1,770
4 BR+
$2,130
Research median
$1,270/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$20,448/yr
At $1,704/mo median
Location
StateNC
CountyBrunswick County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (0.0% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+0.0% YoY, +1.5% MoM), not inventory.
Demographics

Who lives here

ZIP 28470 (Shallotte, NC) is majority owner-occupied, has a large retiree population, has a median income below the national average, 20.3% of residents hold a bachelor's degree or higher.

Population
11,219
Median income
$65,030
Median age
49.8
Renters
25%
Age distribution
17.9%
14.8%
22.7%
16.6%
28%
Under 1817.9%
18–3414.8%
35–5422.7%
55–6416.6%
65+28%
Gender
46.1%
53.9%
Male46.1%
Female53.9%
Race & ethnicity
74.2%
14.2%
White74.2%
Black14.2%
Hispanic8.8%
Other2.7%
Education (25+)
30.9%
37.2%
20.3%
No HS diploma11.6%
HS diploma30.9%
Some college37.2%
Bachelor's+20.3%
Housing tenure
75%
25%
Owner75%
Renter25%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 28470 in Shallotte, NC has changed in 5 years

Income
$49,397 → $65,030
up 31.6%
Population
10,577 → 11,219
up 6.1%
Renter share
26.9% → 25%
-1.9 pts
Bachelor's+
20.8% → 20.3%
-0.5 pts
Median age
45.2 → 49.8
+4.6 yrs

Household income in the area moved from $49,397 to $65,030 across the same window, up 31.6% versus 2021. Headcount in the area went from 10,577 to 11,219 between 2021 and 2024, a 6.1% change. About 25% of households rent today, against 26.9% in 2021.

Community

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Local insights

Tips for renters in ZIP 28470

About renting in ZIP 28470

Last updated: July 20, 2026

ZIP code 28470 covers Shallotte, NC. The median rent here is $1,704/mo as of July 2026. A 1-bedroom rents for a median of $1,160/mo. A 2-bedroom rents for a median of $1,270/mo.

At 31% of local median household income ($65,030/yr), ZIP 28470 ranks as moderate compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 28470?

As of July 20, 2026, the median monthly rent in ZIP 28470 (Shallotte, NC) is $1,704. This is based on aggregated data from public sources and community submissions.

How does ZIP 28470 rent compare to the US average?

ZIP 28470's median rent of $1,704/mo is $261 (13%) below the US national median of $1,965/mo.

How does ZIP 28470 compare to other ZIPs in North Carolina?

ZIP 28470 falls in the middle range for North Carolina, ranking #99 out of 227 ZIPs at $1,704/mo.

How much income do you need to rent in ZIP 28470?

To keep rent at or below 30% of gross income, you would need to earn at least $68,000/year (~$33/hour full-time) to afford the median rent of $1,704/mo in ZIP 28470. The local median household income is $65,030/yr, meaning the typical household falls short of that threshold.

Is rent going up or down in ZIP 28470?

Rent in ZIP 28470 has been relatively stable over the past year, with a 0.0% change year over year as of July 20, 2026.

Is ZIP 28470 an affordable place to rent?

ZIP 28470 is considered moderate for renters. At $1,704/mo, rent takes approximately 31% of the local median household income ($65,030/yr). The standard benchmark is 30%. ZIP 28470 slightly exceeds that threshold, so budgeting carefully matters here.

What percentage of ZIP 28470 residents rent vs. own?

According to Census data, approximately 25% of ZIP 28470 households are renters, while 75% are owner-occupied. ZIP 28470 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 28470 compare to the rest of Shallotte?

ZIP 28470 sits right at the Shallotte citywide median of $1,704/mo.

When was rent data for ZIP 28470 last updated?

Rent data for ZIP 28470 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
31%
MODERATE

At $1,704/mo, rent takes ~31% of ZIP 28470's median household income ($65,030/yr). The standard benchmark is 30%.

ZIP 28470 31%Benchmark 30%
State income tax4.5%
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Schools nearby

Public schools near ZIP 28470 (Shallotte, NC)

Recent submissions

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