ZIP Code · WI

ZIP 54302

Pop. 30,333·Brown County·98th most expensive ZIP in Wisconsin
Median rent (all units)
$993/mo
Year-over-Year
+4.0%
Month-over-Month
+0.2%
vs US Median
-$939
Reported rents
Stable (Monthly)
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Most AffordableMost Expensive
ZIP 54302 · $993
More affordable than 98% of US ZIP codes · National median $1,932/mo
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Medians by bedroom

Rent by unit size

Studio
$770
1 BR
$830
2 BR
$1,040
3 BR
$1,370
4 BR+
$1,430
Research median
$1,040/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Compared with the peak

Rent in ZIP 54302 is at its highest level since Zillow's records here began in September 2022.

Past year vs. the rest of Wisconsin

Rent in ZIP 54302 changed +4.0% over the year to September 2026. Across the 71 Wisconsin ZIP codes Zillow tracks, the typical change was +5.6%.

Recent direction

Rent has risen 2 months in a row, and rose in 9 of the last 12 months.

What a typical income covers

30% of the median household income ($58,506) is $1,463 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($1,430).

Rank in Green Bay

1st cheapest of 3 ZIP codes in Green Bay.

From Zillow's monthly rent index (ZORI) for ZIP 54302. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$11,916/yr
At $993/mo median
Location
StateWI
CountyBrown County
Rent Market Meter
Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are climbing (4.0% YoY), so leverage tilts toward landlords. Act sooner rather than later.
Based on rent-price momentum (+4.0% YoY, +0.2% MoM), not inventory.
Demographics

Who lives here

ZIP 54302 (Green Bay, WI) is roughly split between renters and owners, has a large share of families with children, has a median income below the national average, 19.9% of residents hold a bachelor's degree or higher.

Population
30,333
Median income
$58,506
Median age
33.8
Renters
49.4%
Age distribution
26.1%
24.7%
24.9%
13.6%
Under 1826.1%
18–3424.7%
35–5424.9%
55–6410.7%
65+13.6%
Gender
49.9%
50.1%
Male49.9%
Female50.1%
Race & ethnicity
55.5%
35.2%
White55.5%
Black3%
Hispanic35.2%
Asian5.9%
Education (25+)
18.9%
33%
28.2%
19.9%
No HS diploma18.9%
HS diploma33%
Some college28.2%
Bachelor's+19.9%
Housing tenure
50.6%
49.4%
Owner50.6%
Renter49.4%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2023 vs 2026

How ZIP 54302 in Green Bay, WI has changed in 5 years

Rent
$874 → $993
up 13.6%
Income
$49,991 → $58,506
up 17.0%
Population
31,281 → 30,333
down 3.0%
Renter share
51.8% → 49.4%
-2.4 pts
Bachelor's+
18.5% → 19.9%
+1.4 pts
Median age
33 → 33.8
+0.8 yrs

Across the past five years, the going rent in ZIP 54302 in Green Bay, WI has shifted from $874 to $993, up 13.6% since 2023. On the earnings side, the typical household in ZIP 54302 in Green Bay, WI now reports about $58,506, up from $49,991 in 2021. With wages climbing faster than rent over the same window, renters here have a bit more breathing room than they did five years back. Census counts show ZIP 54302 in Green Bay, WI losing about 948 residents over the five-year window, down 3.0% on net. The renter share has eased from 51.8% to 49.4%, with owner-occupied housing accounting for the remainder. For context, the 2023 to 2026 window covers an unusually volatile run for US rents nationally, and ZIP 54302 in Green Bay, WI reflects that arc in its own way.

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About renting in ZIP 54302

Last updated: October 17, 2026

ZIP code 54302 covers Green Bay, WI. The median rent here is $993/mo as of October 2026. A 1-bedroom rents for a median of $830/mo. A 2-bedroom rents for a median of $1,040/mo.

At 20% of local median household income ($58,506/yr), ZIP 54302 ranks as affordable compared to the national benchmark of 30%. Rents have increased 4.0% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 54302?

To keep rent at or below 30% of gross income, you would need to earn at least $40,000/year (about $19/hour full-time) to afford the median rent of $993/mo in ZIP 54302. The local median household income is $58,506/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 54302?

Rent in ZIP 54302 has risen 4.0% over the past year as of September 2026. That is the highest level since Zillow's records here began in September 2022.

How does ZIP 54302 compare to other ZIPs in Wisconsin?

ZIP 54302 is one of the more affordable among Wisconsin ZIP codes for rent, ranking #98 of 103 at $993/mo. Over the year to September 2026, rent in ZIP 54302 changed +4.0%, against a typical +5.6% across the 71 Wisconsin ZIP codes Zillow tracks.

How does ZIP 54302 compare to the rest of Green Bay?

At $993/mo, ZIP 54302 is $95 below the Green Bay citywide median of $1,088/mo. It is the 1st cheapest of 3 ZIP codes in Green Bay.
Income Affordability
20%
VERY AFFORDABLE

At $993/mo, rent takes ~20% of ZIP 54302's median household income ($58,506/yr). The standard benchmark is 30%.

ZIP 54302 20%Benchmark 30%
State income tax3.5–7.65%
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Schools nearby

Public schools near ZIP 54302 (Green Bay, WI)

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