ZIP Code · WI

ZIP 54660

Part of Tomah, WI
Pop. 16,124·Monroe County·69th most expensive ZIP in Wisconsin
Median rent (all units)
$1,261/mo
Year-over-Year
+16.8%
Month-over-Month
+5.1%
vs US Median
-$687
Reported rents
Rising (Monthly)
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Most AffordableMost Expensive
ZIP 54660 · $1,261
More affordable than 88% of US ZIP codes · National median $1,948/mo
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Medians by bedroom

Rent by unit size

Studio
$720
1 BR
$840
2 BR
$1,050
3 BR
$1,380
4 BR+
$1,430
Research median
$1,050/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: September 25, 2026

From the history

What the numbers show

Past year vs. the rest of Wisconsin

Rent in ZIP 54660 changed +16.8% over the year to August 2026. Across the 68 Wisconsin ZIP codes Zillow tracks, the typical change was +4.8%.

Recent direction

Rent has risen 9 months in a row, and rose in 10 of the last 12 months.

What a typical income covers

30% of the median household income ($61,186) is $1,530 a month. That covers HUD's Fair Market Rent for up to a 4-bedroom ($1,430).

From Zillow's monthly rent index (ZORI) for ZIP 54660. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost
$15,132/yr
At $1,261/mo median
Location
CityTomah
StateWI
CountyMonroe County
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 16.8% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+16.8% YoY, +5.1% MoM), not inventory.
Demographics

Who lives here

ZIP 54660 (Tomah, WI) is majority owner-occupied, has a large retiree population, has a median income below the national average, 23.4% of residents hold a bachelor's degree or higher.

Population
16,124
Median income
$61,186
Median age
42.2
Renters
33.5%
Age distribution
24.2%
17.3%
23%
15.2%
20.4%
Under 1824.2%
18–3417.3%
35–5423%
55–6415.2%
65+20.4%
Gender
51%
49%
Male51%
Female49%
Race & ethnicity
90.6%
White90.6%
Black1.4%
Hispanic4.3%
Asian1.1%
Other2.6%
Education (25+)
33.4%
34.6%
23.4%
No HS diploma8.6%
HS diploma33.4%
Some college34.6%
Bachelor's+23.4%
Housing tenure
66.5%
33.5%
Owner66.5%
Renter33.5%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 54660 in Tomah, WI has changed in 5 years

Income
$60,160 → $61,186
up 1.7%
Population
16,074 → 16,124
up 0.3%
Renter share
35.3% → 33.5%
-1.8 pts
Bachelor's+
24.4% → 23.4%
-1.0 pts

Median household income rose from $60,160 to $61,186 between 2021 and 2024, a 1.7% shift. Renters now make up 33.5% of households, compared with 35.3% five years ago.

Community

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Local insights

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About renting in ZIP 54660

Last updated: September 25, 2026

ZIP code 54660 covers Tomah, WI. The median rent here is $1,261/mo as of September 2026. A 1-bedroom rents for a median of $840/mo. A 2-bedroom rents for a median of $1,050/mo.

At 25% of local median household income ($61,186/yr), ZIP 54660 ranks as affordable compared to the national benchmark of 30%. Rents have increased 16.8% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 54660?

To keep rent at or below 30% of gross income, you would need to earn at least $50,000/year (about $24/hour full-time) to afford the median rent of $1,261/mo in ZIP 54660. The local median household income is $61,186/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 54660?

Rent in ZIP 54660 has risen 16.8% over the past year.

How does ZIP 54660 compare to other ZIPs in Wisconsin?

ZIP 54660 is in the middle among Wisconsin ZIP codes for rent, ranking #69 of 104 at $1,261/mo. Over the year to August 2026, rent in ZIP 54660 changed +16.8%, against a typical +4.8% across the 68 Wisconsin ZIP codes Zillow tracks.

How does ZIP 54660 compare to the rest of Tomah?

ZIP 54660 sits right at the Tomah citywide median of $1,261/mo.
Income Affordability
25%
AFFORDABLE

At $1,261/mo, rent takes ~25% of ZIP 54660's median household income ($61,186/yr). The standard benchmark is 30%.

ZIP 54660 25%Benchmark 30%
State income tax3.5–7.65%
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Schools nearby

Public schools near ZIP 54660 (Tomah, WI)

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