ZIP Code · TX

ZIP 78654

Part of Marble Falls, TX

Pop. 20,650·Burnet County·358th most expensive ZIP in Texas

Median rent (all units)

$1,572/mo

Year-over-Year

+1.2%

Month-over-Month

+0.9%

vs US Median

-$360

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 78654 · $1,572

More affordable than 68% of US ZIP codes · National median $1,932/mo

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Compare your rent to the local median.

Medians by bedroom

Rent by unit size

Studio

$1,400

1 BR

$1,490

2 BR

$1,760

3 BR

$2,240

4 BR+

$2,600

Research median

$1,760/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

Past year vs. the rest of Texas

Rent in ZIP 78654 changed +1.2% over the year to September 2026. Across the 629 Texas ZIP codes Zillow tracks, the typical change was +1.2%.

Recent direction

Rent has risen 3 months in a row, and rose in 7 of the last 12 months.

What a typical income covers

30% of the median household income ($74,130) is $1,853 a month. That covers HUD's Fair Market Rent for up to a 2-bedroom ($1,760); a 3-bedroom is $2,240.

From Zillow's monthly rent index (ZORI) for ZIP 78654. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$18,864/yr

At $1,572/mo median

Location

CityMarble Falls

StateTX

CountyBurnet County

Rent Market Meter

Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are climbing (1.2% YoY), so leverage tilts toward landlords. Act sooner rather than later.

Based on rent-price momentum (+1.2% YoY, +0.9% MoM), not inventory.

Demographics

Who lives here

ZIP 78654 (Marble Falls, TX) is majority owner-occupied, has a large retiree population, 31.1% of residents hold a bachelor's degree or higher.

Population

20,650

Median income

$74,130

Median age

42.7

Renters

33.3%

Age distribution

22.9%

17.3%

22.4%

14.5%

22.9%

Under 1822.9%

18–3417.3%

35–5422.4%

55–6414.5%

65+22.9%

Gender

51%

49%

Male51%

Female49%

Race & ethnicity

78.7%

27.6%

White78.7%

Black1.4%

Hispanic27.6%

Education (25+)

26.2%

31.3%

31.1%

No HS diploma11.4%

HS diploma26.2%

Some college31.3%

Bachelor's+31.1%

Housing tenure

66.7%

33.3%

Owner66.7%

Renter33.3%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 78654 in Marble Falls, TX has changed in 5 years

Income

$61,386 → $74,130

up 20.8%

Population

18,833 → 20,650

up 9.6%

Renter share

28.3% → 33.3%

+5.0 pts

Bachelor's+

31.6% → 31.1%

-0.5 pts

Median age

46.4 → 42.7

-3.7 yrs

Median household income grew from $61,386 to $74,130 between 2021 and 2024, a 20.8% shift. Headcount in the area went from 18,833 to 20,650 between 2021 and 2024, a 9.6% change. About 33.3% of households rent today, against 28.3% in 2021.

Community

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Local insights

Tips for renters in ZIP 78654

About renting in ZIP 78654

Last updated: October 17, 2026

ZIP code 78654 covers Marble Falls, TX. The median rent here is $1,572/mo as of October 2026. A 1-bedroom rents for a median of $1,490/mo. A 2-bedroom rents for a median of $1,760/mo.

At 25% of local median household income ($74,130/yr), ZIP 78654 ranks as affordable compared to the national benchmark of 30%. Rents have increased 1.2% over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 78654?

To keep rent at or below 30% of gross income, you would need to earn at least $63,000/year (about $30/hour full-time) to afford the median rent of $1,572/mo in ZIP 78654. The local median household income is $74,130/yr, so the typical household meets that bar.

Is rent going up or down in ZIP 78654?

Rent in ZIP 78654 has risen 1.2% over the past year.

How does ZIP 78654 compare to other ZIPs in Texas?

ZIP 78654 is in the middle among Texas ZIP codes for rent, ranking #358 of 693 at $1,572/mo. Over the year to September 2026, rent in ZIP 78654 changed +1.2%, against a typical +1.2% across the 629 Texas ZIP codes Zillow tracks.