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ZIP Code · CA

ZIP 91744

Pop. 76,942·Los Angeles County·581st most expensive ZIP in California
Median rent (all units)
$2,589/mo
Year-over-Year
+31.0%
Month-over-Month
-1.2%
vs US Median
+$624
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 91744 · $2,589
More expensive than 81% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,750
1 BR
$1,960
2 BR
$2,440
3 BR
$3,090
4 BR+
$3,440
Research median
$2,440/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$31,068/yr
At $2,589/mo median
Location
StateCA
CountyLos Angeles County
Rent Market Meter
Strong Landlord's Market
Renter's MarketBalancedLandlord's Market
Rents are up 31.0% year-over-year. Expect competition, and move quickly to lock in terms.
Based on rent-price momentum (+31.0% YoY, -1.2% MoM), not inventory.
Demographics

Who lives here

ZIP 91744 (La Puente, CA) is majority owner-occupied, has a median income above the national average, 13.7% of residents hold a bachelor's degree or higher.

Population
76,942
Median income
$93,557
Median age
37.6
Renters
30.9%
Age distribution
21.1%
25.6%
27.3%
14.4%
Under 1821.1%
18–3425.6%
35–5427.3%
55–6411.6%
65+14.4%
Gender
50.8%
49.2%
Male50.8%
Female49.2%
Race & ethnicity
13.4%
78.6%
14.6%
White13.4%
Black1.1%
Hispanic78.6%
Asian14.6%
Education (25+)
32.8%
29.2%
24.3%
13.7%
No HS diploma32.8%
HS diploma29.2%
Some college24.3%
Bachelor's+13.7%
Housing tenure
69.1%
30.9%
Owner69.1%
Renter30.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 91744 in La Puente, CA has changed in 5 years

Income
$80,266 → $93,557
up 16.6%
Population
81,156 → 76,942
down 5.2%
Renter share
33.7% → 30.9%
-2.8 pts
Bachelor's+
11.9% → 13.7%
+1.8 pts
Median age
35.5 → 37.6
+2.1 yrs

Census figures show median household income at $93,557 today, compared with $80,266 five years earlier. Census counts show ZIP 91744 in La Puente, CA losing about 4,214 residents over the five-year window, down 5.2% on net. The renter share has eased from 33.7% to 30.9%, with owner-occupied housing accounting for the remainder.

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Local insights

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About renting in ZIP 91744

Last updated: July 20, 2026

ZIP code 91744 covers La Puente, CA. The median rent here is $2,589/mo as of July 2026. A 1-bedroom rents for a median of $1,960/mo. A 2-bedroom rents for a median of $2,440/mo.

At 33% of local median household income ($93,557/yr), ZIP 91744 ranks as moderate compared to the national benchmark of 30%. Rents have increased 31.0% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 91744?

As of July 20, 2026, the median monthly rent in ZIP 91744 (La Puente, CA) is $2,589. This is based on aggregated data from public sources and community submissions.

How does ZIP 91744 rent compare to the US average?

ZIP 91744's median rent of $2,589/mo is $624 (32%) above the US national median of $1,965/mo.

How does ZIP 91744 compare to other ZIPs in California?

ZIP 91744 falls in the middle range for California, ranking #581 out of 907 ZIPs at $2,589/mo.

How much income do you need to rent in ZIP 91744?

To keep rent at or below 30% of gross income, you would need to earn at least $104,000/year (~$50/hour full-time) to afford the median rent of $2,589/mo in ZIP 91744. The local median household income is $93,557/yr, meaning the typical household falls short of that threshold.

Is rent going up or down in ZIP 91744?

Rent in ZIP 91744 has increased 31.0% over the past year as of July 20, 2026, putting upward pressure on renter budgets.

Is ZIP 91744 an affordable place to rent?

ZIP 91744 is considered moderate for renters. At $2,589/mo, rent takes approximately 33% of the local median household income ($93,557/yr). The standard benchmark is 30%. ZIP 91744 slightly exceeds that threshold, so budgeting carefully matters here.

What percentage of ZIP 91744 residents rent vs. own?

According to Census data, approximately 30.9% of ZIP 91744 households are renters, while 69.1% are owner-occupied. ZIP 91744 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 91744 compare to the rest of La Puente?

ZIP 91744 is pricier than La Puente as a whole. At $2,589/mo, it's $206 above the La Puente citywide median of $2,383/mo.

When was rent data for ZIP 91744 last updated?

Rent data for ZIP 91744 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
33%
MODERATE

At $2,589/mo, rent takes ~33% of ZIP 91744's median household income ($93,557/yr). The standard benchmark is 30%.

ZIP 91744 33%Benchmark 30%
State income tax1–13.3%
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Public schools near ZIP 91744 (La Puente, CA)

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