ZIP Code · HI

ZIP 96708

Part of Haiku, HI

Pop. 11,152·Maui County·6th most expensive ZIP in Hawaii

Median rent (all units)

$3,525/mo

Year-over-Year

Stable

Month-over-Month

+1.1%

vs US Median

+$1,593

Reported rents

Rising (Monthly)

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Most AffordableMost Expensive

ZIP 96708 · $3,525

More expensive than 95% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$2,360

1 BR

$2,480

2 BR

$3,260

3 BR

$4,220

4 BR+

$5,260

Research median

$3,260/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: September 25, 2026

From the history

What the numbers show

What a typical income covers

30% of the median household income ($100,664) is $2,517 a month. That covers HUD's Fair Market Rent for up to a 1-bedroom ($2,480); a 2-bedroom is $3,260.

From Zillow's monthly rent index (ZORI) for ZIP 96708. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$42,300/yr

At $3,525/mo median

Location

CityHaiku

StateHI

CountyMaui County

Rent Market Meter

Landlord's Market

Renter's MarketBalancedLandlord's Market

Rents are climbing (0.0% YoY), so leverage tilts toward landlords. Act sooner rather than later.

Based on rent-price momentum (+0.0% YoY, +1.1% MoM), not inventory.

Demographics

Who lives here

ZIP 96708 (Haiku, HI) is majority owner-occupied, has a median income above the national average, 31.1% of residents hold a bachelor's degree or higher.

Population

11,152

Median income

$100,664

Median age

41.6

Renters

33.8%

Age distribution

21.6%

16.9%

30.7%

12.3%

18.5%

Under 1821.6%

18–3416.9%

35–5430.7%

55–6412.3%

65+18.5%

Gender

52.5%

47.5%

Male52.5%

Female47.5%

Race & ethnicity

55.9%

14%

24.8%

White55.9%

Hispanic14%

Asian5.3%

Other24.8%

Education (25+)

27.2%

33.7%

31.1%

No HS diploma7.9%

HS diploma27.2%

Some college33.7%

Bachelor's+31.1%

Housing tenure

66.2%

33.8%

Owner66.2%

Renter33.8%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 96708 in Haiku, HI has changed in 5 years

Income

$85,941 → $100,664

up 17.1%

Population

11,213 → 11,152

down 0.5%

Renter share

40.2% → 33.8%

-6.4 pts

Bachelor's+

29.8% → 31.1%

+1.3 pts

Local incomes tracked alongside that move, going from a median of $85,941 in 2021 to $100,664 more recently. The renter share has eased from 40.2% to 33.8%, with owner-occupied housing accounting for the remainder.

Community

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Local insights

Tips for renters in ZIP 96708

About renting in ZIP 96708

Last updated: September 25, 2026

ZIP code 96708 covers Haiku, HI. The median rent here is $3,525/mo as of September 2026. A 1-bedroom rents for a median of $2,480/mo. A 2-bedroom rents for a median of $3,260/mo.

At 42% of local median household income ($100,664/yr), ZIP 96708 ranks as moderate compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 96708?

To keep rent at or below 30% of gross income, you would need to earn at least $141,000/year (about $68/hour full-time) to afford the median rent of $3,525/mo in ZIP 96708. The local median household income is $100,664/yr, so the typical household falls short of that bar.