ZIP Code · HI

ZIP 96768

Part of Makawao, HI

Pop. 18,569·Maui County·7th most expensive ZIP in Hawaii

Median rent (all units)

$3,333/mo

Year-over-Year

Stable

Month-over-Month

+0.2%

vs US Median

+$1,401

Reported rents

Stable (Monthly)

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ZIP 96768 · $3,333

More expensive than 94% of US ZIP codes · National median $1,932/mo

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Medians by bedroom

Rent by unit size

Studio

$1,880

1 BR

$1,980

2 BR

$2,600

3 BR

$3,370

4 BR+

$4,200

Research median

$2,600/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: October 17, 2026

From the history

What the numbers show

What a typical income covers

30% of the median household income ($100,391) is $2,510 a month. That covers HUD's Fair Market Rent for up to a 1-bedroom ($1,980); a 2-bedroom is $2,600.

From Zillow's monthly rent index (ZORI) for ZIP 96768. Income is the Census median household income (5-year estimates). Fair Market Rents are HUD’s, which include utilities.

Annual cost

$39,996/yr

At $3,333/mo median

Location

CityMakawao

StateHI

CountyMaui County

Rent Market Meter

Balanced Market

Renter's MarketBalancedLandlord's Market

Rents are roughly steady, with neither renters nor landlords holding a strong edge right now.

Based on rent-price momentum (+0.0% YoY, +0.2% MoM), not inventory.

Demographics

Who lives here

ZIP 96768 (Makawao, HI) is majority owner-occupied, has a large retiree population, has a median income above the national average, 33.1% of residents hold a bachelor's degree or higher.

Population

18,569

Median income

$100,391

Median age

43.6

Renters

36.3%

Age distribution

21.3%

16.9%

24.9%

15%

21.9%

Under 1821.3%

18–3416.9%

35–5424.9%

55–6415%

65+21.9%

Gender

49.3%

50.7%

Male49.3%

Female50.7%

Race & ethnicity

30.2%

15.4%

18.8%

34.9%

White30.2%

Black0.7%

Hispanic15.4%

Asian18.8%

Other34.9%

Education (25+)

28.2%

33.5%

33.1%

No HS diploma5.2%

HS diploma28.2%

Some college33.5%

Bachelor's+33.1%

Housing tenure

63.7%

36.3%

Owner63.7%

Renter36.3%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 96768 in Makawao, HI has changed in 5 years

Income

$101,070 → $100,391

down 0.7%

Population

18,497 → 18,569

up 0.4%

Renter share

31.9% → 36.3%

+4.4 pts

Bachelor's+

33.4% → 33.1%

-0.3 pts

Median household income slipped from $101,070 to $100,391 between 2021 and 2024, a 0.7% shift. Renters now make up 36.3% of households, compared with 31.9% five years ago.

Community

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Local insights

Tips for renters in ZIP 96768

About renting in ZIP 96768

Last updated: October 17, 2026

ZIP code 96768 covers Makawao, HI. The median rent here is $3,333/mo as of October 2026. A 1-bedroom rents for a median of $1,980/mo. A 2-bedroom rents for a median of $2,600/mo.

At 40% of local median household income ($100,391/yr), ZIP 96768 ranks as moderate compared to the national benchmark of 30%. Rent prices have stayed steady over the past year.

FAQ

Frequently asked questions

How much income do you need to rent in ZIP 96768?

To keep rent at or below 30% of gross income, you would need to earn at least $133,000/year (about $64/hour full-time) to afford the median rent of $3,333/mo in ZIP 96768. The local median household income is $100,391/yr, so the typical household falls short of that bar.