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ZIP Code · FL

ZIP 34690

Part of Holiday, FL
Pop. 12,498·Pasco County·595th most expensive ZIP in Florida
Median rent (all units)
$1,592/mo
Year-over-Year
-10.0%
Month-over-Month
-2.6%
vs US Median
-$373
Falling (Monthly)
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Most AffordableMost Expensive
ZIP 34690 · $1,592
More affordable than 67% of US ZIP codes · National median $1,965/mo
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Medians by bedroom

Rent by unit size

Studio
$1,350
1 BR
$1,440
2 BR
$1,680
3 BR
$2,150
4 BR+
$2,610
Research median
$1,680/mo

Bedroom estimates are gross rents that include essential utilities (electricity, water, gas, sewer, trash).

Rent trends

12-month history

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Last updated: July 20, 2026

Annual cost
$19,104/yr
At $1,592/mo median
Location
StateFL
CountyPasco County
Rent Market Meter
Strong Renter's Market
Renter's MarketBalancedLandlord's Market
Rents are down 10.0% year-over-year. Push hard on price, concessions, and lease terms.
Based on rent-price momentum (-10.0% YoY, -2.6% MoM), not inventory.
Demographics

Who lives here

ZIP 34690 (Holiday, FL) is majority owner-occupied, has a large retiree population, has a median income below the national average, 12.5% of residents hold a bachelor's degree or higher.

Population
12,498
Median income
$49,401
Median age
45.5
Renters
33.9%
Age distribution
15%
19.1%
31.1%
13.7%
21%
Under 1815%
18–3419.1%
35–5431.1%
55–6413.7%
65+21%
Gender
49%
51%
Male49%
Female51%
Race & ethnicity
72.2%
22.5%
White72.2%
Black5.3%
Hispanic22.5%
Asian0.9%
Education (25+)
49.6%
26.6%
12.5%
No HS diploma11.3%
HS diploma49.6%
Some college26.6%
Bachelor's+12.5%
Housing tenure
66.1%
33.9%
Owner66.1%
Renter33.9%

Source: U.S. Census Bureau · ACS 2024 5-Year Estimates

2021 vs 2026

How ZIP 34690 in Holiday, FL has changed in 5 years

Income
$39,235 → $49,401
up 25.9%
Population
11,285 → 12,498
up 10.7%
Renter share
38.9% → 33.9%
-5.0 pts
Bachelor's+
12.3% → 12.5%
+0.2 pts

Local incomes tracked alongside that move, going from a median of $39,235 in 2021 to $49,401 more recently. Census counts show ZIP 34690 in Holiday, FL adding about 1,213 residents over the five-year window, up 10.7% on net. The renter share has eased from 38.9% to 33.9%, with owner-occupied housing accounting for the remainder.

Community

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Local insights

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About renting in ZIP 34690

Last updated: July 20, 2026

ZIP code 34690 covers Holiday, FL. The median rent here is $1,592/mo as of July 2026. A 1-bedroom rents for a median of $1,440/mo. A 2-bedroom rents for a median of $1,680/mo.

At 39% of local median household income ($49,401/yr), ZIP 34690 ranks as moderate compared to the national benchmark of 30%. Rents have decreased 10.0% over the past year.

FAQ

Frequently asked questions

How much is rent in ZIP code 34690?

As of July 20, 2026, the median monthly rent in ZIP 34690 (Holiday, FL) is $1,592. This is based on aggregated data from public sources and community submissions.

How does ZIP 34690 rent compare to the US average?

ZIP 34690's median rent of $1,592/mo is $373 (19%) below the US national median of $1,965/mo.

How does ZIP 34690 compare to other ZIPs in Florida?

ZIP 34690 is among the more affordable ZIP codes in Florida, ranking #595 out of 662 ZIPs at $1,592/mo.

How much income do you need to rent in ZIP 34690?

To keep rent at or below 30% of gross income, you would need to earn at least $64,000/year (~$31/hour full-time) to afford the median rent of $1,592/mo in ZIP 34690. The local median household income is $49,401/yr, meaning the typical household falls short of that threshold.

Is rent going up or down in ZIP 34690?

Rent in ZIP 34690 has decreased 10.0% over the past year as of July 20, 2026, offering some relief compared to 12 months ago.

Is ZIP 34690 an affordable place to rent?

ZIP 34690 is considered moderate for renters. At $1,592/mo, rent takes approximately 39% of the local median household income ($49,401/yr). The standard benchmark is 30%. ZIP 34690 slightly exceeds that threshold, so budgeting carefully matters here.

What percentage of ZIP 34690 residents rent vs. own?

According to Census data, approximately 33.9% of ZIP 34690 households are renters, while 66.1% are owner-occupied. ZIP 34690 leans toward homeownership, which can mean a smaller rental inventory.

How does ZIP 34690 compare to the rest of Holiday?

ZIP 34690 is more affordable than Holiday overall. At $1,592/mo, it's $80 below the Holiday citywide median of $1,672/mo.

When was rent data for ZIP 34690 last updated?

Rent data for ZIP 34690 reflects July 20, 2026. RentDataNow refreshes all data monthly using public and private datasets.
Income Affordability
39%
MODERATE

At $1,592/mo, rent takes ~39% of ZIP 34690's median household income ($49,401/yr). The standard benchmark is 30%.

ZIP 34690 39%Benchmark 30%
State income taxNone
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Schools nearby

Public schools near ZIP 34690 (Holiday, FL)

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